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Market Analysis8 min

H1 2026 Seoul Residential Real Estate Report

A breakdown of transaction volume changes and price trends by district since the rate freeze. Now is the time to watch Gangnam's recovery signals and the polarization outside Gangnam.

The Seoul residential real estate market entered a stabilization phase in H1 2026 following the interest rate freeze policy. Transaction volume increased approximately 12% year-over-year, though significant variance by district is notable.

The Gangnam 3 districts (Gangnam, Seocho, Songpa) are showing recovery in both transaction volume and prices. Pent-up demand, especially around new developments, has accumulated — raising the possibility of further upside in H2.

Outside Gangnam, polarization is deepening. Districts with job proximity and transit advantages (Mapo, Seongdong, Dongjak, etc.) maintain steady momentum, while peripheral areas continue to see sluggish transactions.

From GroundLink's perspective, we encourage focusing less on 'will it rise or fall' and more on 'which space fits whose lifestyle.' Decisions grounded in your own context, rather than market averages, tend to lead to fewer regrets.

#Seoul#Residential#Market Report#2026

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